It's a high stakes gamble for both tribes: Trinidad's upscale expansion has set them back almost $7 million, while Blue Lake's new casino is costing about $30 million. But, as it is significantly closer to Arcata and Eureka, it will have the important advantage of convenience. It won't be able to compete with the scenic setting of Cher-Ae Heights.
The Blue Lake Casino will employ 300 people and could provide a much-needed shot in the arm to the local economy. Meanwhile, over at Blue Lake Rancheria, work is proceeding full-steam ahead on a new gaming facility located off Highway 299. Heights Casino, set on a bluff overlooking Trinidad Bay. WORK IS ALMOST DONE ON A MAJOR upgrade of Trinidad Rancheria's Cher-Ae North Coast Journal - May 2, 2002: COVER STORYĪre quietly battling for the region's growing gambling market.Ībove: an airbrush artist works on a Blue Lake Casino muralīelow right: Workmen complete rock work at Cher-Ae Heights Casino in Trinidad.